Small Business Ideas

SEO Basics – How Search Engines Work
By Alexander Grimes

Search engines work with a number of different algorithms that can be referred to as “spiders” that search or “crawl” the web for sites that are relevant to specified keywords users input. While these algorithms become quite complicated and look at a number of different aspects of websites there are a few key components that search engine spiders look for in their searches. Some of the important factors for search engines are: (more…)

Websites and Blogs – How Are They Different?
By Alice Elliott

Actually a blog is a kind of website, as they have many similar attributes.

They both occupy a presence on the internet, use an URL or web address, need a host server to keep them online, contain information such as text content, pictures, links and keywords, both benefit from search engine optimization and can be tracked through Google Analytics.

But why don’t we call blogs websites? What is it that makes them different? (more…)

SEO Basics – Part 1 on Site Optimization
By Matthew D Hurst

On site optimization is only a small but crucial part of SEO. In this article I will attempt to explain the basic theory of on site optimization. When designing your site you should always adhere to this basic guideline. This by itself will not get your site ranked number one for a major keyword, however it will put your site on a path towards that goal. (more…)